Bright Shiny Object Profile: Pictyear

Jerome Tricault, Pictyear

Jerome Tricault, Pictyear

Each year eTourism Summit includes a  session where new start-ups present their product to a group of three potential users in a “Shark Tank” format.   This year we selected several companies that our attendees had suggested and others that are new but may be part of the Visitor Center of the Future.

Pictyear:  Meet Jerome Tricault, founder and CEO of Pictyear. We sat down for a chat with the serial entrepreneur and father of four in his office, which happens to be located 200 yards from eTourism Summit World Headquarters.  His current creation is a collaborative photo app was chosen for eTS based on its potential to enhance shareability.  Pictyear is the first app that allows smartphone users to create collaborative photo books with friends and family…on the go! And, it’s free.

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Q: What problem does this solve for users?

JT: It’s an app that allows friends and family to build a commemorative photo book either as a free e-book that can be shared with friends and family on Facebook and Twitter  or as photo book that can be produced on the go.

Q: How does it work?

JT: Here’s a 60-second intro that tells you everything you need to know.

Q: How much does it cost?

A: The app is free, to create a shareable e-book is free, and a printed book shipped directly to your home is $29.95.

Q: How can eTourism Summit attendees use it?

JT: I can think of five ways:

  1. Have your Visitor Center show people how they can create their own photo album.
  2. Create a scavenger hunt promoting lesser known attractions.
  3. Offer advertising for partners on the back cover of each book.
  4. Earn money as we share in revenue of every book that gets printed.
  5. Visitors attending special events together can create their own photo album.

Q: How do you feel about being selected as one of six start-ups to present at eTourism Summit?

JT: I’m a little nervous about my French accent, but we’re excited to be chosen. When you try the out the app at eTourism Summit, we’re going to award the best ePhoto Album generated from the Summit with $100.



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Filed under Attractions marketing, eTourism Summit San Francisco, Storytelling, Tech

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