Inside Google: People

A 15th Anniversary Update: Google Insiders  


Shaun Aukland








A double round of kudos goes to Google’s Shaun Aukland. After four years as the unofficial “evangelist” for DMOs at Google in San Francisco, a friend to eTourism Summit and member of our Advisory Council, Shaun has been promoted to Account Executive. He takes on an expanded role looking after Google’s top travel accounts, working with senior executives at those companies.

In addition, Shaun was recently recognized with Google’s coveted  Trailblazer Award for his contributions to the travel industry, his clients and colleagues. In this peer-nominated process, roughly 2,400 people were eligible, with only 50 Googlers receiving the award.

What better prize than travel for a tourism evangelist? Shaun and his husband Michael were awarded an all-expenses paid trip to any Google office in the world for some best practice sharing. That narrowed it down to 40 countries where Googleyness  reigns. Shaun and Michael be doing a two-week trip to Australia and New Zealand in September, with a mix of Great Barrier Reef cruising, checking out cuddly koalas, taking a camper van road trip and meeting with colleagues.

And, in another update of Google eTS alums, comes more news out of a busy corner at Google San Francisco.


Hayley Lambert Young








Hayley Lambert Young has managed Google’s largest US and Caribbean state tourism boards, city CVBs, DMOs, and attraction advertisers for several years. She addresses strategic visions, new media opportunities and product partnerships. Hayley also provides consultative support across Google’s suite of advertising solutions: Search, Display, Video/YouTube, Mobile and TV.

When eTourism Summit met in New York City in 2010, Hayley scheduled a Big Apple  girlfriends’ vacation and paid her own way, as she couldn’t get travel approval to present for 20 minutes.  It was her first public presentation for Google, and while she was a little nervous, she received high ratings.

Congrats to Hayley , as she will now be moving on to handle the big money accounts, optimizing SEM for Visa and Wells Fargo.








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Filed under eTourism Summit San Francisco, eTS Advisory Council, Google

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