What Are The Top Ten Twitter-Friendly DMO’s? From cheapoair.com—it is a second-tier airfare comparison and booking site—comes a list of Twitter-friendly CVBs compiled by the site’s Spencer Spelman. The list, with excerpts from Spelman’s commentary, follows:
@VisitSavannah: In their bio they put the Twitter handle of the person who tweets, so you know who you’re talking to. Also, you’ll find them tweeting and interacting with users on the most important travel days of the week, Saturday and Sunday.
@PureMichigan: Pure Michigan may just be the most well-known tourism company on Twitter. They are award winning for their use of Twitter. They tweet about all things Michigan, everything from local news to events to destinations. They are often interacting with residents and travelers and retweet posts and photos about Michigan from other users.
@VisitPhilly: Visit Philly has a large following, with over 7,000 followers. Don’t let their large following deter you, as they often reply back to users that mention Philadelphia. They tweet about things beyond Philadelphia itself, to include the state of Pennsylvania as a whole.
@VisitMusicCity: The Visit Music City Twitter account is the go-to place for everything Nashville, being used primarily to promote local happenings. They often do giveaways, including two in the last week, one of which that was a trip for two to Nashville.
@VisitPA: Visit PA has been a leader on the social media space for a couple years. They go the extra mile for guests and users. This was evident in a tweet this week in which they researched a trip for a traveler that was not even visiting Pennsylvania.
@VisitChicago: Visit Chicago has one of the largest followerships of any other tourism board on Twitter, at over 10,000 followers. You can often find them tweeting information, photos and articles from other users that are about Chicago and Illinois
@ColumbiaSC: Columbia, S.C. tweets as much or more than any other CVB and tourism agency we found. They were also one of the few that we found that actively use Foursquare.
@ScottsdaleAZ: Scottsdale takes travel content production to a new level by uploading photos and videos of Scottsdale to their Twitter profile. Users can talk to the tourism bureau and get answers to questions they have about the city.
@VermontTourism: They have really ramped up their use this fall, as September and October are two of the best months to visit to see the fall foliage. They have kept travelers in the know by doing daily foliage reports and uploading photos.
@VisitFlorida: Visit Florida has done a great job of using Twitter to leverage their overall social media use. For example, they’ll often tweet questions people have asked on their Facebook discussion board and ask users to respond to the person on Facebook.
40% of Women Travelers using Facebook. Not surprisingly, Facebook is the social networking venue of choice of female travelers, with nearly 40 percent using the site to provide status updates or commentary during their trips. This is just one of the findings of just released survey conducted by Vision Critical, a Vancouver-based research firm, for Women on Their Way by Windham Worldwide, branded hospitality program that focuses exclusively on women. The firm polled 500 women between the ages of 18-50 on how they use social media when they travel. The women surveyed have a social media account and have had an overnight trip in the past 12 months. Key findings from the survey include the following:
• Almost half (46 percent) of women use social media during their trip and half access it through their smartphones.
• Of those respondents who use social media during their trip, the majority (81 percent) are on a leisure vacation. Three in every four women are on family visits and a quarter are on girlfriend getaways.
• Facebook is the social media site of choice for the connected traveler. Almost two-in-five women provide status updates or commentary during their trip on Facebook and well over half (57 percent) share photos or videos.
• Younger respondents are more “plugged in” and are more likely to be using social media during their trip. More than half of those under the age of 35 are using social media while on their trip, almost two-thirds share photos or videos and 46 percent update their status or provide commentary.
• Most respondents commented that the biggest reason they use social media when they travel was to stay in touch with friends and family while traveling and share their experience with others.