Apart from inevitably having a massive impact on existing geo services such as Gowalla and Foursquare, Facebook Places opens up a fantastic array of possibilities for the travel brands and travellers alike, according to an analysis by Tnooz.
The reason why Facebook Places will make travel companies sit and up listen to ideas around geo services and location check-in is easy: 500 million members having the ability to pinpoint where they are and share information with friends is suddenly very important, and more than just a quirky tool that tech media luvvies FourSquare and Gowalla have produced.
In other words: volume and audience penetration will trigger a change in thinking. See http://tinyurl.com/2744nyt
E-Tourism Summit NYC News: Several presenters will update everyone about Facebook Places during the workshop day October 12th. Three new presenters have been confirmed this week: www.etourismsummit.com